by Annarose | Feb 19, 2024 | Marketing
In the ever-evolving landscape of online marketing, one trend stands out prominently: the overwhelming prevalence of video content. Accounting for a staggering 80% of all marketing materials, video has firmly established itself as the preferred medium for brands and...
by Annarose | Feb 2, 2024 | Quick Tips, Uncategorized
Did you know that 47% of consumers expect a web page to load in 2 seconds or less? Or that a one-second delay in page load time can result in a 7% reduction in conversions? Website page speed is no longer just a nice-to-have feature; it’s a critical component of user...
by Annarose | Jan 11, 2024 | Marketing
Let’s dive into the fascinating world of media buying. As an integral aspect of any successful marketing strategy, understanding the intricacies of media buying is essential for maximizing your advertising efforts. In this blog post, we’ll discuss the key...
by Annarose | Jan 2, 2024 | Marketing
Marketing and advertising are two terms often used interchangeably, but they are distinct concepts that play distinct roles in promoting a business and driving its success. While both are crucial components of a comprehensive marketing strategy, understanding their...
by Annarose | Oct 17, 2023 | Marketing
In today’s fast-paced digital world, building and maintaining a positive image for your brand is more critical than ever. Public Relations (PR) is the secret sauce that can make your marketing strategy pop! In this blog post, we’ll explore the wonders of...