Blog
Google Ads vs. Meta Ads: Which is Right for Your Business?
The digital advertising landscape is a complex ecosystem, with countless platforms vying for your attention and budget.Two of the biggest players in this arena are Google Ads and Meta Ads (formerly Facebook Ads). While both offer powerful tools to...
Social Media Organic Reach: How Paid Ads Can Become Your Secret Weapon
Ever feel like your awesome social media content is getting lost in the abyss? You pour your heart (and maybe a few all-nighters) into crafting killer posts, but your reach feels like a whisper in a crowded room. Well, fret no more, friend! Paid...
About Our Agency
Dave Pratt’s STAR WorldWide Networks & Agency is one of the fastest growing digital media producers, distributors and marketing agencies in the nation. Our agency offers full-service media and digital marketing services to hundreds of companies worldwide... 
Why a Content Plan for Social Media is Not the Same as a Marketing Strategy
Social media has become an essential part of any marketing strategy, but many businesses confuse a content plan for social media with a marketing strategy. While both are important, they serve different purposes. In this blog post, we'll explore why a content plan for...
Dave Pratt’s 5 Tips for a Successful Podcast: How to Engage Listeners and Monetize Your Show
Hey there, podcasters! With the podcasting landscape getting more crowded by the day, it can be a challenge to stand out and attract listeners to your show. But fear not, because Dave Pratt has shared his top 5 tips for creating a podcast that engages your audience...
The Art of Captivating: Unleashing the Power of Compelling Content Creation
In the vast digital landscape, where attention spans are fleeting, captivating your audience with compelling content has become an art form. Whether you're crafting a blog post, designing an infographic, or creating a video, the power of captivating content cannot be...
How to Find Your Target Audience as a Small Business: A Guide for Success
As a small business owner, finding your target audience is crucial for the success of your business. Knowing who your target audience is can help you tailor your messaging, choose the right channels, and create content that resonates with them. In this blog post,...
Stay Ahead of the Curve: Unleashing Summer 2023 Digital Marketing Trends for Unparalleled Success
Summer is here, and with it comes a new set of marketing trends to keep an eye on. It's important to take a closer look at the key trends in consumer behavior that are likely to impact your marketing strategy. By understanding these trends and shifting your approach...
The Power of Mascots in Branding: How a Character Can Make Your Brand Memorable
When it comes to branding, there are many elements that can make a brand stand out from the competition. One of the most effective and memorable ways to do this is through the use of mascots. A mascot is a character or figure that represents a brand, product, or...
The Transformative Power of the 3 C’s of Digital Marketing
Want to succeed in digital marketing? Focus on the 3 C's: Content, Community, and Commerce. Read on to discover how these key elements can help you attract, engage, and convert your target audience.Digital marketing can be overwhelming. With so many channels, tactics,...
Geofencing 101: What it is and how to use it for effective marketing
Geofencing is a powerful tool for businesses looking to increase their brand's visibility and engage with their target audience. It's a location-based advertising strategy that uses GPS, RFID, or Wi-Fi to set up virtual boundaries around a specific geographic...
The Most Overused Words in Marketing: How to Avoid Them and Stand Out
Discover the most overused words in marketing and how to avoid them. Learn how to create an authentic and compelling marketing message that truly resonates with your target audience.Marketing is all about capturing the attention of your target audience and persuading...
The 7 P’s of Marketing: A Comprehensive Guide to Building a Strong Marketing Strategy
You've heard about the 4 P's of marketing... learn about the 7 P's of marketing and how they can help you build a successful marketing strategy. From product and price to place and promotion, discover the key elements that will set you up for success.Marketing is a...