by Dave Pratt | Feb 18, 2026 | Life & Leadership
With tears in my eyes, she was handed to me swaddled in a tiny little pink blanket. When I spoke softly, she instantly recognized my low voice and her little head burrowed into my chest. After 3 older brothers, I kneeled and whispered to her Mom. “What do I know...
by Dave Pratt | Feb 18, 2026 | Life & Leadership
Like most of you, I once loved MTV! In fact, at one time, I watched MTV more than I listened to the radio, and being in radio was my lifelong dream. When MTV contacted me to co-host their big spring break or music festivals, it helped my own career catch fire. I was...
by Dave Pratt | Feb 18, 2026 | Life & Leadership
I wish all of you could have met my father. He was a real estate developer, and as a hobby, he owned racehorses. He had a horse in about 1968 that performed so well at Turf Paradise that it qualified for a big race at Santa Anita in California. My dad took me with...
by Dave Pratt | Oct 14, 2024 | Marketing
In today’s digital landscape, bombarded with ads and information overload, simply getting your message across isn’t enough. To truly capture attention and leave a lasting impression, your marketing needs an emotional hook. This is where the power of...
by Dave Pratt | Oct 1, 2024 | Marketing
Understanding Your Audience Better Than Ever Before Data-driven marketing allows businesses to gain deep insights into their audience’s behaviors, preferences, and needs. By analyzing metrics such as website visits, social media interactions, and purchase...